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How Your Website Design Affects Product Sales

How Your Website Design Affects Product Sales

The recent pandemic has accelerated the existing trend of moving online, with some studies reporting an increase of over 50% in online sales. This highlights how crucial efficient websites and e-commerce applications are to a company’s survival. Many companies that...
How to Choose the Right Colors for Your Brand

How to Choose the Right Colors for Your Brand

Would you rather have a pink or a blue logo for your bank? Would you choose a gray or a green brand color for your health practice? Colors have their connotations. People associate specific colors with particular feelings. If anything, when judging a business or a...
5 Tips to Sell More Products Online

5 Tips to Sell More Products Online

The internet provides a unique opportunity for entrepreneurs. Given the right conditions, it’s possible to reach millions of customers from the solace of your own home. The operating expenses associated with selling online are much lower than the overhead costs of a...
How to Generate Leads With Social Media

How to Generate Leads With Social Media

We all love scrolling down in our Facebook timeline, laughing at posts, and watching entertaining videos. We exchange funny tweets on Twitter and keep informed about news, products, and events. And many of us have posted photos of some amazing food or a stunning...
What is SEO and Why is it Important?

What is SEO and Why is it Important?

In today’s digital world, websites are the cornerstone of most businesses. Websites are an online platform to sell your products. They share information about your business. And they form an extension of your brick and mortar location—an extension available 24/7....
9 Reasons Why Your Business Needs a Website

9 Reasons Why Your Business Needs a Website

Do you remember the Yellow Pages? Not the online one; the actual publication that you could pull a muscle trying to lift? Most of us have not opened the Yellow Pages in years, if not decades. Millennials probably don’t even know what they are. But people used to look...
Why Is Graphic Design Important for Business?

Why Is Graphic Design Important for Business?

We live in a highly visual society. People are bombarded by images, texts, photos, videos, and other media. Within this sea of information, it’s impossible to remember it all. Instead, consumers and buyers choose unconsciously to recall those products, services,...
How Can Social Media Evolve Your Business?

How Can Social Media Evolve Your Business?

It’s impossible to ignore the pull and reach of social media across large portions of the population. People are checking their Facebook, Twitter, and Instagram accounts on a daily, if not constant, basis. Just think of all the people leaning on their mobiles during...
7 Tips To Branding Your Business

7 Tips To Branding Your Business

1. Get a Physical Location Today, many businesses choose to operate solely online. While this is a great idea, don’t underestimate the value of a physical location as customers will expect one. Your location and the environment you provide can even have a serious...